I remember feeling like we had too many moving parts and not enough structure around the ae network side of the business. They helped us slow down, name the real problem, and turn it into staffing outreach, account development, and a more organized pipeline for business growth. It gave us more confidence sending people to the link and explaining what we do.

Our pipeline was dependent on referrals and that was not going to scale. Bringing in the AE network gave us an outbound capability we had never had.

The account development work that came through the network was more organized than what we had been doing internally. Opportunities were tracked, follow-ups happened consistently, and we could see the pipeline building in real time.

Having ongoing outreach capacity that we did not have to manage directly changed the shape of the business. We can focus on delivery while the network keeps building pipeline.